As part of this project, officials plan to leverage the influence of bloggers to increase the visibility of Kyrgyz tourism online and attract new tourists.
The parties intend to jointly create content about tourist routes and attractions in Kyrgyzstan, as well as participate in press tours, exhibitions, forums, and PR campaigns. The Fund will provide the necessary informational and organizational support, while the bloggers will share with their audience the opportunities that the country offers and participate in various industry initiatives.
Sary Kyz, known in real life as Larisa Bulina, has been actively promoting the culture and traditions of Kyrgyzstan since 2022, creating projects about traveling through its regions.
Argen Sigma, in turn, focuses on creating visual content and video projects dedicated to both urban and natural locations. His works are widely shared on social media and attract the attention of a young audience.
