
Photo from the archive
According to information from the akimat, Azamat Osmonov, the presidential representative in the Chui region, has instructed to remove all inscriptions that negatively affect the visual perception of the area.
Advertising inscriptions made of stones are placed not only by product manufacturers but also by government agencies and enterprises, which creates additional problems with aesthetics.
It is worth noting that the fight against such advertising campaigns began ten years ago. In 2015, Erkingul Imankozhoeva, then a deputy of the Jogorku Kenesh, raised the issue that using mountains as advertising space had become a tradition in the country.
“We make tourists laugh. There is nothing like this anywhere in the world. I propose that the government take measures and prohibit placing inscriptions on the mountains,” she asserted.