Kyrgyzstan Aims to Attract Global Hotel Chains to the Regions

Сергей Мацера Local news
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The government of Kyrgyzstan has approved a strategy for the development of high-margin tourism, which is reflected in the country's development program until 2030.

Authorities emphasize adherence to international safety standards, improvement of infrastructure, and ensuring environmental sustainability. These reforms are aimed at enhancing the quality of services provided and attracting affluent tourists.

Main Target Areas



Infrastructure Renewal


To improve the accessibility of tourist sites, the restoration of the road network and the development of regional airports are planned.

A key step will be attracting major international hotel brands and creating a network of "rest points" — modern recreation areas with cafes and information centers.

In addition to traditional hotels, authorities intend to support the establishment of glamping sites and eco-hotels aimed at active travelers.

New Routes and Digital Transformation


The country is developing specialized tourism clusters, including medical, sports, and ethnocultural. In mountainous areas, conditions for climbing and winter sports are planned to be improved. To simplify travel planning, mobile applications, digital maps, and GPS monitoring systems for routes will be implemented.

Sustainable Development and Environmental Protection


Particular attention will be paid to the protection of natural resources and historical monuments. The implementation of environmental control programs and regulation of the load on popular locations will help prevent their degradation.

Additionally, authorities plan to remove local air carriers from the ICAO "blacklist" and simplify the visa regime, which will open the country to new markets.

Marketing and Workforce Training


To promote Kyrgyzstan's tourism potential, international TV channels, marketplaces, and well-known travel bloggers will be utilized. To ensure world-class services, educational institutions will implement employee certification and update training programs. Conducting international business missions and roadshows will become an important tool for attracting new investors to the industry.
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