The Nike Tech Fleece tracksuit.
It all started with a post by Donald Trump on the social network Truth Social. In the photo taken immediately after Maduro's arrest on January 3, he can be seen in handcuffs, with a black blindfold over his eyes and headphones on, wearing a gray Nike Tech Fleece set.
Photo from Donald Trump's account.
According to Google Trends data, on January 4 and 5, there was a sharp increase in interest in searches related to Nike Tech, grey Nike Tech, and Nike Tech tracksuit. For some queries, the popularity index reached a maximum value of 100 points.
Users also report a significant increase in search traffic and issues with product availability.
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On the official Nike website, many sizes of this model were sold out. In particular, the 3XL size, in which Maduro was photographed, disappeared from sale just an hour after the image began to spread. The full Nike Tech Fleece set (hoodie and pants) costs about $270: $145 for the top and $125 for the joggers.Discussions on social media quickly turned into the creation of memes and jokes.
"Nike Tech Fleece. For the gym. For business. For federal arrest," noted one user.
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Users on X (formerly Twitter) and TikTok joke that Nike Tech Fleece has become the new "uniform" of drug lords, replacing the iconic Adidas tracksuits once worn by Fidel Castro.[media=https://twitter.com/PonchoMunoz/status/2007656336558014552?ref_src=twsrc%5Etfw]
According to foreign media reports, mentions of Nike Tech Fleece on social media gathered tens of millions of views in just a few days, with the highest interest coming from users in the USA, Brazil, Germany, and the UK.
