The main idea is that the store will purchase fresh vegetables and meat directly from farmers, thereby excluding intermediaries who often inflate prices. This will allow local producers to sell their products under favorable conditions, and the population, including social institutions, will have access to fresh products at reasonable prices. The initiative was proposed by the presidential representative in the Naryn region to support vulnerable categories of the population and to curb the rise in food prices.
According to the minister, the successful implementation of such a project in Kazan-Kuygan could serve as a basis for opening similar stores in other regions of the country, which would help local farmers develop their businesses and ensure stability in the food market.
