"Singles' Day" Kicked Off in China
Massive online sales have kicked off in China, timed to coincide with "Singles' Day," as reported by Kazinform, citing local media.
Previously, the promotions were held only on November 11, but in recent years, online stores have started to extend them to stimulate consumer interest. In 2025, the sale will last until November 14, making it the longest in the history of the event.
To enhance sales efficiency, major companies are employing artificial intelligence technologies on their platforms. For example, Alibaba has integrated its AI model into its online shopping app, which improves search and personalized recommendations for users.
When asked about the best Yunnan truffles in terms of price and quality, the system not only provides an answer but also automatically suggests links to relevant products. By specifying the region and manufacturer, users can receive advice based on customer reviews.
The app also includes a feature for creating digital avatars, allowing customers to virtually try on clothing and accessories. For sellers, AI automatically generates product videos, optimizes pricing, and manages inventory.
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